Curriculum
| Code | Title | Hours |
|---|---|---|
| Core Requirements | 45 | |
| Major Requirements | 45 | |
| Electives | 30 | |
Minor: Optional | ||
| Total Hours | 120 | |
Major Requirements
| Code | Title | Hours |
|---|---|---|
| Required Core Courses | ||
BUS 3450 |
Business Statistics
This course will provide students with a working knowledge of statistics, which will be help them make proper business decisions under uncertain conditions. Areas to be covered include descriptive statistics, probability, inferential statistics, discrete and continuous probability distributions, and regression analysis. | |
ECON 2200 |
Macroeconomics
This course presents principles and theories of macro-economics with emphasis on economic policies and their impact on the national welfare. Special attention is giving to the application of economic thinking methods to solving the macro-economic problems. | |
COMM 1100 |
Public Speaking
This course considers the fundamentals of giving speeches that are informative, persuasive, inspirational, or entertaining. Students learn to manage speech tension, use vocal variety, improve delivery, and organize and support effective presentations with research and visual aids. | |
or COMM 2100 | Interpersonal Communication | |
| Business Fundamentals | ||
| ACCT 2000 |
Accounting & Finance for Business Professionals
This course provides an overview of accounting and finance topics necessary for entry level business professionals. This course is not intended for those students who wish to pursue advanced courses in accounting and finance. Topics include: financial statements and analysis, the accounting cycle, accounting presentation for current assets, PP&E, liabilities, and stockholders’ equity, cost-volume-profit relationships, cost management, budgeting and control, decision making, and capital investments. | 3 |
| BUS 2200 |
Business Law I
This course offers an introduction to the American Legal System and several specific legal topics including, but not limited to, criminal law, torts, employment law and discrimination, agency, contracts and sales. Note: This is a course required for students majoring in the business discipline. Grades lower than a C- will not satisfy the requirements of the Business Core. | 3 |
| BUS 1200 |
Business Essentials
This course provides an overview and application of technology and soft-skills necessary within a business context. The course explores the use of various information technology formats for communication, data management and problem solving in the organizations. Students will apply these technological skills within their preparation of vocation and career-related skills needed in today’s business climate. Students conduct extensive laboratory activities culminating in a final project that evaluates proficiency in skills needed for professional success and etiquette. | 3 |
| or BUS 1400 | Quantitative Business Essentials | |
| BUS 3420 |
Management Information Systems
This course presents an overview of management information systems. This course examines total organizational effort required in the management function. Topics of special interest include communication and systems theory, accounting cycles and applications systems, costs of data processing software and hardware, systems control and systems design. | 3 |
| BUS 3999 |
Business Internship
This course provides credit for a pre-approved on-the-job work experience in the student’s major field of study. The course further prepares the student for employment by teaching interviewing, networking and budgeting strategies; the role benefits play in companies; as well as professional etiquette and other life skills. | 3 |
| BUS 4420 |
Business Policy and Ethics
This course provides management to guide resource deployment to maintain competitive advantages in meeting the corporate mission. The course provides a demonstration of the integration of the functional areas of business administration and a realistic approach to business problems. Prerequisites: senior status or permission of the professor. | 3 |
| ECON 2100 |
Microeconomics
This course provides a unifying theme of microeconomics, showing how micro-economics is the synthesis of theories, decision sciences, and the various fields of business administration studies. Special emphasis is placed on the interaction between the firm’s business strategy and the market structure as the firm attempts to reach optimal performance in the face of economic constraints. | 3 |
| MGMT 1200 |
Management & Leadership
This course introduces the student to the fundamental principles and practices of management and leadership. After a brief historical review, the concepts of organizational culture, globalization, and social responsibility are examined. The basic functions of management - planning, organizing, leading, and controlling - are studied in depth. This course introduces students to creating people-focused organizations. | 3 |
| or BUS 5110 | People-Focused Management | |
| MKTG 1300 |
Sales and Marketing
This course studies the basics of the role of marketing in society and within the firm. This course covers marketing history, the present-day practices, personal selling strategies and future projections. | 3 |
| Required Major Courses | ||
| ENTR 2500 |
Legal Landscape of Entrepreneurship
This course provides students the opportunity to learn and understand the legal landscape of protecting and advancing innovation and startup ventures. It covers an array of important issues that every emerging entrepreneur should know. Students will learn which corporate ownership structure best suits their needs, how and when to engage in the patent filing process to protect intellectual property, fiduciary responsibilities for startup formation, funding the initiative, contracts with vendors and clients, understanding the basics of hiring and retaining the best staff, and protecting intellectual property. | 3 |
| MGMT 3640 |
Small Business Administration
This course studies the problems and opportunities of managing a small company. Specific concerns of retail, service, and small manufacturing firms are addressed. Location selection, financing, and operations are investigated. | 3 |
| ENTR 2800 |
Planning New Ventures
This course presents students interested in starting their own business or nonprofit enterprise an opportunity to learn how to write and present a business plan, include market analysis, financial projections, and operating plan. | 3 |
| MKTG 4250 |
Marketing Research
This course presents the methods and measurements appropriate for deriving meaning for problems concerned with decisional research. Cases demonstrate the concepts and techniques of decisional research constrained by time and economic considerations. | 3 |
| ENTR 3900 |
Entrepreneurship Practicum
This practicum course is an action-based learning module where students of all disciplines collaborate to work on entrepreneurial endeavors. Whether working to launch their own startup ventures or assisting existing startups reach into new and emerging markets, this course seeks to empower students to innovate, problem-solve and adapt as they navigate the startup landscape. Entrepreneurship is both a mindset and a process. This course will cultivate, inspire and draw out creative and innovative student skills. Students take a holistic approach to problem solving, immersing them in their target market, and can work individually or in a team to formulate and advance their ideas. Grades will not be determined by whether or not a student launches a startup, but by the learning, problem solving, and collaboration that takes place. | 3 |
| MKTG 3400 |
Digital Marketing
This course examines, from a marketing perspective, the impact, challenges, opportunities, and costs of using the internet and intranets as integral tools in business, including business-to-business and business-to-consumer operations. Topics covered in the course include: benefits and limitations of EC, e-tailing, B2B EC, effect of EC on customer relations, EC and procurement, EC and inventory management, EC payment systems, and legal and ethical concerns. The focus of the course is on EC within the discipline of marketing; however, the course will also briefly review web page design and maintenance, web programming principles, and web software agents. | 3 |
| Total Hours | 45 | |