Welcome to Concordia University’s Add an Event page. All university-affiliated events—whether happening on campus or off, open to the public or just a sub-group—should follow the process below. This helps everyone stay up-to-date on what’s happening in the university, and it maximizes your effort by spreading the word to as many internal communication channels as are appropriate.

Step #1: Check calendar & reserve a room

To start, check the campus calendar to see if your event conflicts with any other university-affiliated events. If your event is occurring on campus and/or you will need Maintenance, Sodexo, or AV services, reserve your room in EMS. Display/promotion tables outside the cafeteria or at the base of the library stairs should also be reserved through EMS.

For student groups: In addition to the above, students should be aware that any fundraisers, collections, or drives require the completion a Fundraising Application that is to be submitted to the Student Life Office for approval by the Dean of Students. Student groups should check with their faculty advisor if they need assistance with this step.

Step #2: Create registration form (if applicable)

If your event requires a reservation or payment, it’s a good idea to start thinking about your options up front. Concordia officially supports the following:

  • MachForms: Good for simple RSVPs
  • Qualtrics: Great for very complex questionnaires
  • Regics: For more advanced questionnaires and payments
  • Vendini: A simplified payment gateway

Ask your department supervisor who to contact for registration form setup.

Step #3: Provide (or revise) event information

Create a new event or Update an existing event

Update an existing event


Create a new event


Step #4: Promote your event

Congratulations! Just by filling out the form in Step #3, your event is being shared on at least five of the most frequently used communication channels within the university.

If you want to take it a step further, consider some of these other routes:

  • Marketing materials—posters, postcards, etc. can be requested from the Marketing team here.
    • Please factor in enough time for design and print requests:
  • Send an Outlook invite to key people within the university. It only takes a second, and a personal invite is just the motivator some people need!
    • Tip: By filling out the event form, you now have a custom event page url. Don’t waste time by re-explaining the event details. Just provide a link to your event page in the invite along with a personalized message to the recipient.
  • Identify “event ambassadors” (students, professors, classes, clubs, or other groups who have a natural connection to or enthusiasm for your event) who can personally invite 4-6 of their friends.
  • Word of mouth—Don’t underestimate the power of an in-person, enthusiastic invite. Your passion for your own event is infectious, and it’s crucial to the success of the entire effort.
  • Leverage the readership of one of the many newsletters that are sent out from the university. Do yourself (and others) a favor by including an upcoming events section in your own newsletter that links back to the university’s Events Page.

Thank you for taking the time to complete these steps! In 3-5 business days, your event will show on the university’s campus calendar and, depending on the boxes you checked, will also show on:

  • A corresponding CUW web page (Let us know if you don’t see it on the page you want after five days)
  • The university’s upcoming events page (reserved for events that are open to the public)
  • The Falcon Flyer (An email sent weekly to faculty, staff, and students)
  • Campus monitors / Info Channel (Let us know if you don’t see it on campus monitors after five days)
  • The Portal (Let us know if you want it to show up on the Portal sooner than a week out)
  • The CUW App (All incoming students are asked to download this App when they begin at CUW…it’s one of the best ways to reach students.)
  • The CUW news page and/or community calendars or local news calendars (These channels are reserved mainly for events that are open to the public)

Questions?

Kali Thiel, Director of University Communications
262-243-2149
Kali.Thiel@cuw.edu