MBA in Sport and Entertainment Business

Sports aren't only for athletes

The industry of sport and entertainment business is showing no signs of slowing down anytime soon. In fact, the industry globally produces $1.3 trillion per year. And the layers of the industry are vast - just think about all the people who work together to make events, iconic teams or well-known brands a reality. Our MBA in Sport and Entertainment Business is designed to prepare you to be one of those people - with all the knowledge and experience you need to plug into the growing industry.

Program Overview

Housed within the Batterman School of Business, our MBA in Sport and Entertainment Business allows you to further enhance a career in athletic and entertainment management at or near the executive level. You’ll receive innovative instruction through a curriculum that is current, engaging and challenging. To make sure you get the best education you can, our courses and experiential learning opportunities are designed through the guidance of a professional advisory board made up of seasoned industry practitioners. That means that you’ll be learning the most current information from professors who know what they’re talking about. Alongside a diverse student body, you’ll learn about topics like public relations and social media strategies, sponsorship and sales strategy, brand activation, and event management.

In addition to your classes, you’ll have the opportunity to network with experts in professional and amateur sports. You’ll eve gain hands-on training by working with the program’s industry partners and participating in intensive field experiences at major events. Some students have attended events like the Rose Bowl, the Final Four, the College World Series and the Super Bowl. And we want to make all of this available to you, wherever you are. Our courses are offered at our main campus, our off-site locations and online.

What to Expect

This program will allow you to pursue your goals as a sport or entertainment business executive so you can do what you love. You’ll take courses that focus on critical analysis, solution development, innovation, analytics, finance, and teamwork development. As a student, you’ll have access to academic service learning, field experience, new technologies, as well as online and social media resources - all so that you can enter the field a step ahead. Not only will you come out of the program with expertise in the industry, you’ll also graduate with increased financial competence, leadership growth, and stronger communications skills. You’ll even have a portfolio of your work that you can show to potential employers. Ultimately, you can expect to leave the program ready to do big work in the industry.

Locations

In addition to our main and online campuses, Concordia has nine center locations which offer accelerated undergraduate and graduate programs close to where you live and work.

Mequon

Outcomes & Paths

Career Paths

Athletics Director
VP of Operations
Facilities Director
VP of Sales and/or Marketing
Director of Communications
Recreation and Program Director

How to Apply

Graduate Application Steps

These programs have a minimum undergraduate GPA requirement of 3.00.

Admissions Process for Graduate School

Application (Please Submit the Following):

Application form available at: www.cuw.edu/apply
Non-refundable application fee
One page essay describing your reason for obtaining a graduate degree
Résumé of your education and employment experience
Two signed letters of recommendation using the Recommendation Form (recommendation letters on letterhead may also be submitted)
All official transcripts leading to your bachelor’s degree

Please note:

- Graduate entrance exams such as the GRE are not required
- If you have completed graduate level classes in the last seven years and wish to have them evaluated for possible transfer, please contact your admissions counselor for more information on transferring graduate credits
- International students should contact the Office of International Student Services at international.admissions@cuw.edu for additional application requirements
Evaluation
When an applicant’s file is complete, the file is forwarded to the Admission Committee for review.
Admission
If the student is admitted, an acceptance letter will be mailed to the student and the student’s Falcon One Student ID number. Password information to access my.cuw.edu will be sent separately from the Information Technology office. Your advisor will be able to give you information regarding completion of the required student orientation before you begin your first class.

Non-Degree Seeking Graduate Students

Please complete the Non-Degree Application at www.cuw.edu/apply
Non-degree applicants only need to submit an application to begin admission review; however academic transcripts may be requested to complete our review